GEELY AT A GLANCE
Geely Auto Group is a leading automobile manufacturer headquartered in Hangzhou, China. Founded in 1997 as a subsidiary of Zhejiang Geely Holding Group (ZGH), the Group manages several premier brands, including Geely Auto, Lynk & Co, and Zeekr. Geely Auto Group is also the global strategic partner of Malaysia’s national automaker, PROTON.
Fortune 500 for 13 consecutive years
In the 2024 Fortune Global 500 list, Geely Holding Group ranked 185th, marking its inclusion in the Fortune Global 500 for thirteen consecutive years.
One of the top 10 automotive brands in the world
Geely Holding Group was ranked 8th among the top 10 most valuable automotive portfolio brands in Brand Finance’s 2022 ranking, as the only Chinese automotive group on the list.
The first Asian member of the IATF
On April 8, 2021, Geely’s appointment to the IATF marked a historic milestone in the development of the organization, making Geely Auto Group the first Asian brand and the youngest OEM voting member of the IATF.
Global sales volume of 19+ million
At the end of October 2020, Geely Auto Group has become the first Chinese auto group which succeeded in selling more than 10 million units globally. By the end of 2025, Geely Auto Group’s cumulative global sales exceeded 19 million. Geely Brand has won the sales champion of Chinese auto brands consecutively for five years.
BRAND HISTORY
Geely Is Founded
Geely is founded by Eric Li (Li Shufu) in Taizhou City, Zhejiang Province, China
Geely Enters the Automotive Industry
Geely enters the automobile industry with the vision of producing cars that ordinary people can afford, becoming China’s first privately-owned auto manufacturer.
First Geely Auto Vehicle Comes Offline
The first Geely Auto car (Haoqing) rolls off the assembly line in Linhai, Zhejiang Province, China.
Geely Receives the License From Chinese Authorities and Becomes the First Private Car Maker in China
Geely Auto becomes the first privately-owned auto manufacturer officially listed on China’s automobile manufacturer index.
Geely Auto Joins the Ranks of China's Top Ten Automakers
Geely Auto’s increasing popularity and sales allows it to join the ranks of China’s top ten automakers.
Zhejiang Geely Holding Group Established
Zhejiang Geely Holding Group is established with all of Geely’s automotive businesses placed under it.
Geely Auto Listed on the Hong Kong Stock Exchange
Geely Auto becomes the first Chinese automaker to be listed on the Hong Kong Stock Exchange (HK: 0175).
Geely Holding Acquires Volvo Car Corporation
Geely Holding Group acquires 100% of the shares of Volvo Car Corporation from the Ford Motor Company. The agreement is signed on 28 March 2010 and the transaction is completed on 2 August 2010.
Geely Holding Group Enters into the Fortune 500 List
Geely Holding Group is listed as a Fortune 500 company for the first time.
Geely Holding Establishes CEVT
Geely Holding establishes China Euro Vehicle Technology (CEVT) in Sweden.
Geely Auto Announces New Brand Positioning
Geely Auto officially showcases their flagship BoRui sedan, announces its new brand positioning and officially ties up with the Chinese Olympic Swimming Team.
The new brand mission is “Making Refined Cars for Everyone”.
Geely Forms Strategic Partnership with Proton and Acquires Lotus
Geely signs an agreement to acquire a 49.9% stake in Malaysian automaker PROTON and acquires a 51% controlling stake in luxury sports car brand Lotus from DRB-HICOM Berhad of Malaysia.
Geely Acquires American Flying Car Company Terrafugia
Geely enters into an agreement with Terrafugia Inc, a US-based company focused on the innovation, engineering and production of flying cars and technologies, to acquire its operations and assets in their entirety.
Geely Acquires Strategic Stakes in AB Volvo
Geely announces they would become largest holder of share capital in Sweden’s leading commercial vehicles and industrial engineering group, Volvo AB after acquiring Cevian Capital’s entire 8.2% share capital holding and 15.6% voting rights in the company.
Geely Holding Group Purchases Stake in Daimler AG
Geely Holding announces it had acquired a 9.69% stake in Daimler AG through open market purchases of shares.
Geely Auto Unveils BMA, a New Modular Architecture for B-Segment Compact Cars.
Geely and Daimler Form Global Joint Venture to Develop smart
Daimler AG and Geely Holding Group announce the formation of 50-50 globally focused joint venture to own, operate and further develop smart, the pioneer of the small urban vehicles, as a leader in premium-electrified vehicles.
Geely Auto Group Signs an Agreement to Become an Official Partner of the 2022 Asian Games in Hangzhou
Geely participates in the Asian Games under the slogan of “Enjoy E-mobility @ the Asian Games with Geely”.
Geely launches Compact Modular Architecture (CMA) marking the brand’s entry into its 4.0 “Advanced Geely products” era.
Establishment of “smart Automobile Co., Ltd.”
Mercedes-Benz and Geely Holding formally establish the global joint venture “smart Automobile Co., Ltd.” to produce smart brand cars.
Sustainable Experience Architecture Officially Launched
Geely Holding officially launches the open-source electric vehicle architecture, SEA (Sustainable Experience Architecture).
Geely Auto Successfully Surpassed 10 Million Units in Global Sales in 2020
Geely Auto becomes the first Chinese auto brand which succeeded in selling more than 10 million units globally.
Geely Officially Joins Global Automotive Quality Standards Organization IATF
Geely Auto Group Unveils Intelligent Geely 2025 Strategy
Geely and Renault Sign Framework Agreement
Geely and Renault Group sign a framework agreement to create a leading powertrain technology company.
Geespace Successfully Launches First Nine Satellites
Geely Future Mobility Constellation’s first nine satellites are successfully launched, providing precise positioning and connectivity support.
Geely Holding 11th Year on Fortune Global 500
Zhejiang Geely Holding Group is listed in the 2022 Fortune Global 500 for the 11th consecutive year with a ranking of 229th after its last year revenues reached US$55.86 billion.
Geely Holding Acquires a 7.60% Shareholding in Aston Martin Lagonda.
Geely Opens Innovation Center in Italy
Geely Innovation Design Center Italy is established as part of a multicultural global network of studios supporting the efforts of Geely Auto Group.
Geely Holding Increases Shares in Aston Martin
Geely Holding increases its equity stake in Aston Martin Lagonda to around 17%.
Geely Future Mobility Constellation Launches 10 Satellites
Geely Future Mobility Constellation successfully launched 10 satellites into orbit on its third trajectory, enabling a 24-hour coverage of 90% of the global area.
Geely Holding and Renault officially establish HORSE Powertrain Limited, a joint venture focused on powertrain technology.
Vehicle Architecture
HANGZHOU - CHINA
NINGBO - CHINA
GOTHENBURG - SWEDEN
COVENTRY - UK
Established in 2018, the R&D and Design center in Coventry has contributed to the latest innovation regarding design and functions for new Geely Auto models. The center highlights commitment to the UK and also demonstrates Britain’s leadership in the fields of creativity and design.
FRANKFURT - GERMANY
Develop and deliver excellent and innovative solutions in new electrified propulsion systems and next-generation mobility technologies.
Manufacturing
5G Factory
The hyper-connected 5G factory has the capacity to produce 30 cars per hour (1 car every 2 minutes) with the help of automated robots that keep everything running smoothly without interruptions.
The factory is fully automated thanks to various devices and cloud services for monitoring inventory levels and production status. If inventory is low, robots are triggered to deliver the required components.
Black Light Factory
The Black Light factory in Xi’an does not require manual operation, as all tasks are handed over to robots to ensure smooth and uninterrupted production.
In addition to CMA-based products, the factory can also produce SEA-based products, covering different models of pure electric, hybrid, and traditional fuel vehicles.
